The People’s Campaign for Agrarian Reform Network, Inc. (AR Now!) is an advocacy and campaign center for the promotion of agrarian reform and sustainable development. It is also a national coalition of 15 civil society organizations involved in agrarian reform advocacy in the Philippines. It was established in 1997 as a response to the need to distribute private agricultural lands under the government’s Comprehensive Agrarian Reform Programme (CARP) which was passed in 1988. Many agrarian reform advocates looked at the poor performance of land distribution and saw the imperative of pursuing agrarian reform beyond the first 10 years of CARP implementation. Consensus was thus formed around the urgency for a national campaign that would seek to revive agrarian reform and rural development in the national agenda.
AR Now! vision is to achieve peasant empowerment, agrarian and aquatic reform and rural development, sustainable agriculture/ fisheries and food security, gender sensitivity and equality of men and women, and appropriate and adequate support services